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in a nutshell

hello world!

I'm a creative problem-solver with 7+ years of experience in visual design, motion graphics, and UI/UX. Skilled in branding, marketing design, and user-centered digital experiences, with a strong ability to balance creativity with strategic execution. Adept at working in agency and in-house environments, collaborating directly with clients, and managing projects in fast-paced settings.

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Work experience

2024- Present

Freelance Visual & UI Designer

Providing creative solutions for clients through bold, engaging designs.

  • Designed a Marketing Community website, developing UI elements, a brand kit, and short animations in After Effects & Lottie Files. The redesign increased leads by 20% in four months.

  • Enhanced visual design for a cybersecurity company over 12 months, simplifying complex information into digestible infographics and producing motion graphic videos to boost organic engagement.

  • Developed case study templates using grid systems to attract new customers.

  • Created visually striking UI for digital products, balancing aesthetics and usability.

  • Built brand identities, marketing assets, and motion graphics tailored to client needs.

  • Developed user flows, wireframes, and interactive prototypes to improve UX.

  • Utilized open-source design systems such as Carbon Design System & Ant Design System for UI standardization.

  • Implemented HTML, CSS, and JavaScript

2020-2024

Multimedia Specialist – Design Pickle

Part of a global team, delivering high-quality designs for diverse industries.

  • Standardized UI design systems for various projects.

  • I specialize in Amazon PDP and A+ Content design, creating modular assets for optimized listings.

  • Designed branded social media graphics, print materials, and digital marketing assets.

  • Managed multiple design requests, ensuring brand consistency and high-quality deliverables

  • Achieved 110% productivity in 2023.

  • Created UI designs in Figma, including wireframing, auto layouts, mockups, and web assets.

  • Designed digital graphics for marketing campaigns, presentations, and internal branding.

  • Created product visual assets, including banners and promotional materials.

  • Developed infographics and illustrations to simplify complex cybersecurity concepts.

  • Developed design systems for multiple projects.

  • Created mockups in Photoshop.

  • Designed motion graphics for social media, product launches, and branding.

  • Created marketing visuals for international clients.

  • Collaborated closely with clients to bring their visions to life through compelling digital experiences.

2019-2020

Content Creator – Creato Connect

Designed digital content and branding assets for social media and marketing campaigns.

  • Created mockups in Photoshop.

  • Designed engaging visuals and animated content across various industries.

  • Crafted social media assets, presentation decks, and motion videos to strengthen brand presence.

  • Worked with marketing teams to align design with campaign goals.

2018-2019

Multimedia Graphic Designer – Napoleon Agencia (Now Brindis)

Designed brand identities and multimedia assets for marketing and advertising campaigns.

  • Created visual identities, logos, and brand guidelines for multiple clients.

  • Produced promotional graphics and animated content for digital advertising.

  • Assisted in concept development for advertising campaigns and digital storytelling.

2017-2018

Graphic Designer Intern – Esferacc

  • Assisted in creating marketing materials, including social media graphics, presentations, and promotional assets, ensuring brand consistency.

  • Conducted market research to identify trends and consumer behavior, supporting data-driven marketing strategies.

  • Collaborated with the design and content teams to develop engaging visual content for digital campaigns.

  • Gained hands-on experience in digital marketing, social media management, and brand strategy, contributing to successful client campaigns.

Education

2013-2018

Universidad del Valle de México

B.A. in Graphic Communication

Key Accomplishments & Certifications

April, 2025

September 3, 2024

April 23, 2024

Finalist – TalentLand Hackathon, TrackCoppel Emprende track

Mastering Human-Computer Interaction (HCI)

Foundations of User Experience (UX) Design

April 14, 2024

Introduction to Front-End Development

  • Medium
  • LinkedIn
  • Behance

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